The brief variation: whenever Anna and Andrew Johnson founded a trail look site, TrailBehind Inc., their unique major objective would be to take pleasure in one another’s business and check out a discussed passion for the outside. That led them to start the app Gaia GPS during the beginning of mobile programs during 2009. Since then, the app, team, and synced trails have actually widened to offer above 130,000 people every month. Gaia GPS might be presented in news reports and dedicated people â such as partners â cannot get enough of the app, and sing its praises both throughout the mountain variety along with web ratings.
When Gaia GPS creators Anna and Andrew Johnson met, they linked over their shared love of the outdoors. In fact, their first time was on a hike.
Per Ashli Baldwin, help management and designer at Gaia GPS, Anna had been the one that was huge into hiking initially. On their basic big date, Andrew recalls investing most of the time completely exhausted attempting to match her. As his or her really love grew, so did their particular passion for discovering new trails to explore with each other. They started initially to embark on more nature hikes, which led these to go over a method that would help them learn new pathways and track their particular escapades.
“They quickly realized there had been nothing on the market to help them plan trips. They looked for a device but cannot find something â so they really finished up generating an answer,” Ashli mentioned. “they certainly were both designers, so, obviously, they decided to create an app â Gaia GPS â to assist them to.”
As Gaia GPS’ President, Andrew designs and develops much of an individual interface and leads the business’s business and marketing efforts. Before co-founding TrailBehind, Inc. â the parent company of Gaia GPS â Andrew had worked in marketing and advertising according to the Chief Executive Officer of SureLogic, a venture-backed startup spun out of Carnegie Mellon University. Anna, meanwhile, ended up being the designer of TrailBehind techniques and, in advance of that, had worked at Bing and Silicon era as an application engineer. Nowadays, as fundamental tech Officer for Gaia GPS, Anna has been among major builders on just about any task on business.
Jesse Crocker, a partner and co-founder of Gaia GPS, is actually credited with developing big paths on the Gaia GPS application â such as map hosts and infrastructure. Before signing up for Gaia GPS, Jesse worked as a ski patroller from inside the Sierras, helping with avalanche control.
Exactly what started as a provided love for nature and backpacking translated into an app containing made a big influence on the mapping sector, and assisted produce numerous loving connections, relationships, and options for important thoughts.
The application’s Versatile qualities interest Power customers & people who Merely love Hiking
Gaia GPS customers include type fans, record-holding backpackers, look and recovery personnel, firefighters, Geographic Information program groups, amongst others.
Ashli thinks that part of what makes Gaia GPS appeal to such an array of customers would be the fact that the app supplies offline mapping and specific monitoring features. In some instances, people may not realize they don’t really need cellphone solution to take advantage of these characteristics.
“they believe that maps are useless if they’re walking somewhere from cellphone service. But that is false,” Ashli mentioned. “We in fact try to let folks download these maps onto their mobile phones before they allow, plus cellphone has actually a GPS chip in it, in order extended whenever install this chart, your own phone knows where you are, and it will show you regarding the chart with no cellular phone or internet service.”
Another interesting Gaia GPS element permits customers to record and track a complete walk. Consumers may also take photos, sign range details, and discuss their unique specific path with other people. Energy users commonly delight in these features because they give you the possibility to discuss new tracks and adventures with like-minded outside lovers.
Gaia GPS Hiking App and Hiking Maps are easily accessible on apple’s ios and Android os together with its internet site.
Website additionally serves as a handy expansion of the application and provides smooth syncing and data back-up amongst the web site and mobile devices. Customers may also view web maps, control data, research travels, and develop snap-to-trail ways that sync straight returning to their unique products.
Browse & Safety Aids make it easier to Tap Into the Wild
Ashli while the entire group at Gaia GPS are pleased with the fact a lot of specialist groups attended to depend on the software â specifically those from inside the search and relief community. Ashli said that understanding the software helps conserve resides offers the lady a feeling of pleasure.
“I found myself only touring and went into a search and rescue team during a training, and that I asked them as long as they planned to take to the app away. In addition they were already deploying it.” Ashli informed united states. “They raved how user-friendly it’s as well as how much money they truly are keeping making use of Gaia GPS. Plus, we allow the search and recovery society a pleasant rebate.”
Besides their role as a backcountry guide, Jonathan Preuss additionally functions as a look and rescue volunteer. The guy recalls enough time he was given an emergency necessitate a hiker lost on Devil’s Bedstead East in Idaho. The guy immediately opened the Gaia GPS.
“we saw the look enter, pulled upwards my Gaia app, ensured I got that chart stored, and turned about and returned towards the trailhead,” he mentioned.
This story had a pleasurable closing, as noted in the Gaia GPS blog site. “a helicopter travelled by after the call and identified the lacking hiker, but, by that point, Jonathan had currently begun in the path. The opportunity to easily access digital maps from a mobile product allows search and relief volunteers like Preuss to reply quickly and correctly than in the past.”
Enjoy brand new Passions With charming Membership Options
Gaia GPS consumers say that account has its own advantages. With solutions suited to suit couples which hike periodically or often, Gaia GPS goes apart from to help them find the correct experience.
People can choose to gain access to the default map in the app at no cost. The default map is limited to just one origin â Gaia Topo, and users can download maps for off-line usage.
Ashli mentioned that Gaia GPS shines for those who go into the backcountry. “Gaia GPS features much better maps and GPS characteristics, and will be offering all attributes under its fundamental membership for $19.99 each year, with additional maps,” she stated.
Account consists of unlimited packages and access to a large number of map resources. The complimentary software provides host backup of most paths, pictures, alongside data. Gaia GPS makes it easy to capture data, show travels, and back every thing upwards. It also provides several backcountry navigation characteristics and customizable configurations.
A Gaia GPS superior account will cost you $39.99 every year and is designed for customers who desire the means to access the planet’s finest selection of specialized maps and overlays that may be put on any chart.
Gaia GPS individual Kalen Thorien describes by herself as a large mountain skier and adventurer, and she locates the software user friendly and really worth the money. “Gaia GPS software â obtain it. This quickly may be the handiest maps system and GPS that wont break your budget. Grab and offline topo and images, set waypoints, monitor your progress, and discover where you are even although you do not have solution â completely from your cellphone,” she said in a testimonial on the webpage.
Gaia GPS customers can sign up for a free of charge newsletter to stay over all membership and item improvements.
Gaia GPS is found on a Mission to compliment Experience & Growth
What began as one few’s need to feel the outside together is gradually getting one of the most common GPS apps on the market. Gaia GPS features viewed great development in revenue much more men and women choose the app because their main resource for finding by far the most regarding the in the open air.
“that is an extremely interesting season for all of us. During the last six months, all of our energetic consumers have actually doubled to significantly more than 131,000 per month. Largely, our users start from 20 to 60 yrs old,” Ashli mentioned. “It really is exciting observe the community for this application increase. I’m usually astonished to learn about all of the different groups of people who are making use of the software â both locally and internationally.”
The Gaia GPS group may be little, nonetheless put their souls into the work they are doing. As outside enthusiasts by themselves, they have a lot of pleasure from with the knowledge that the app impacts lives in meaningful and life-saving steps. Ashli told united states your staff is dedicated to offering first-rate customer service and wishes consumers to relish their own experience with Gaia GPS.
“All of our purpose is always to make app since accessible as you possibly can. Therefore we should make the onboarding experience very easy regarding customers â from when they download the app to whenever they carry on their unique trip,” she stated. “That is what we are targeting this year â specially with in our user growth. We actually need to make certain that everybody has a great, fun, and easy experience.”